Bahri & Mazroei Group participates in EEG Panel Discussion

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Dubai, UAE, 18 February 2018 – The Emirates Environmental Group (EEG) hosted a panel discussion on the topic of “Innovation, Sustainable Development – New Manifesto for Sustainable Development Goals”, held at the Modul University, Dubai. The event was organised in association with Arabia CSR Network, Clean Energy Business Council, and Emirates Green Building Council.

The principal aim of the event was to highlight the prominence of science, technology, and innovation in meeting the inter-linked global challenges of poverty reduction and environmental sustainability.

When the visionary leadership of the United Arab Emirates (UAE) declared 2018 as the “Year of Zayed”, the EEG sought to host a meaningful dialogue with industry leaders to celebrate the founding father’s legacy of the need for sustainable environmental conservation.

“As sectors converge, populations grow and communities change, we need to think more innovatively about the future of sustainable development”, said Mrs. Habiba Al Mara’shi, Chairperson of the EEG, who moderated the dialogue. She continued by stating, “how we live, work, connect with each other and sustain our scarce resources need to be incorporated into our plans for achieving the sustainable development goals”.

Sponsored by Emirates Global Aluminium (EGA), the impactful event brought to surface the critical significance of sustainable innovation for the achievement of the UNEP’s Agenda 2030 and raised awareness amongst all stakeholders on the importance of adopting sustainable practices.

Mr. Taher Diab, Director of Strategy and Planning, Dubai Supreme Council of Energy, highlighted the role of government in driving green economy and sustainability. Mr. Diab stated, “as we approach 2030, Dubai is expected to turn its sunny days into sustainable fuel for generations to come and deliver strategic programmes to support its Green Agenda to become a role model in energy management and sustainability”.

Mr. Youssef Saidi, Chief Operating Officer of Bahri & Mazroei Group, added that “It’s great to see companies like ours across the region adopting sustainable measures to go some way in achieving the region’s goals. As a company, we firmly believe that the push towards sustainability is now a key driver of innovation as traditional approaches to business continue to change due to the enormous pressure that growing population is placing on the planet, forcing companies to develop innovative solutions.”

Mr. Ahmad Bukhash, Senior Director, Dubai Creative Clusters Authority said “Sustainable development from a master planning perspective is based on adaptability, connectivity and utilising passive shading techniques. These critical factors encourage sustainable growth and activate external spaces for pedestrians”.

The attendees comprised of government representatives, key private sector players, and the undergraduates from Universities across the UAE.

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